Facebook opened Timeline (activities in the Open Graph) and few other services

In September last year, Facebook announced the extension of the Open Graph "activity" which appeared first time only with a few selected partners. On Thursday, 19  in January this functionality unlocked for dozens of other services and new recruits gradually activated. What "activities" in the timeline mean?

In September 2011 Facebook announced the expansion of Open Graph interface of the possibility of adding another "activity" (action).Compared far as present classical and "I" or "Recommend" has appeared in Open Graph option such as "listening" or "read" Facebook and promised that the possibilities of activities will be sequenced according to the interest spread. Part of the new Open Graph was the possibility that the application (web services) through activities gained access to the Timeline (profile) of the user. And along with that as well as his friends, who each record to see Timeline (real time) in the Ticker - things of that impractical, located in the right column on Facebook.

In 19th January, Facebook announced that the new Open Graph "can" use the other sixty applications and services and those interested in the use (and possible expansion of activities and options) may apply and Facebook is going to approve. In practice it works for example, that you have an account on Pinterest.com  - in the account settings you activate the integration with Facebook and new opportunities for access to the Timeline (you have to go through the approval process of applications, as has been customary so far). And from this moment your every activity on Pinterest.com reflected in your account on Facebook. Must add that reflected every activity  - reflected, for example, that you started watching someone or added to your Pinterest a new image.

In a similar way it works Spotify.com example - when activated, every time you listen to music transmitted information "Listened and this song" on Facbeook record and will appear in your profile, and also in the ticker. The difference compared to normal now "Like" (Do) is that the record is not on Facebook need to click on any "like", but just do some activity on the Web (in), which sends information about this on your Facebook.

Information in your Timeline, you can manually re-edit - you can completely hide a particular application, as well as you can delete it (and report spam when it exceeds the limits). Every single activity in the attached application so you can edit - delete, set the visibility, prevent the further possibilities of publishing applications, or directly delete the application.

Automatic sharing unconscious, "frictionless sharing"

It is quite interesting to see how the "sharing" of information (about what we do on the Internet) develops.

·         At the very beginning was to share to Facebook only way that you copied the web address manually and inserted on Facebook

·         Appeared Like / Do, web element that "one" click sharing enabled. Like there was a moment / I and Share / Share with a slight difference in the "volume" of shared information

·         Share / Share was repealed and Like / Do has evolved into a full share on Facebook, but still had to click, though it really enough for a single click

·         New Timeline and activities in the Open Graph share on Facebook, without your knowledge, or without doing anything for it. Just for example, read (open) article and learn about all your friends instantly

In practice, new applications only need to obtain your consent to access your profile on Facebook and then automatically inform just about everything you do in your application.Newspaper Web sites about the articles you read, listened to music sites for music, YouTube could inform about each video, which you look. E-shop for all goods whose details you have viewed and what you bought. Foursquare on every place to which you subscribe to, or, even more alarming in that case, every place where you just were, without you ever having to log in to place.

With hindsight it would appear so that users no longer rule will have no idea to whom applications (sites) allowed access to the Timeline and profile on Facebook so will carry information about what they are doing on the Internet. Probably they will not even bother, that is until the moment when one of their friends know that look (for example) on a somewhat socially inappropriate video. Or when a girl suddenly starts to read a series of articles on pregnancy or abortion. Do not realize that their web activity somewhere transmitted, recorded and published.

"Oversharing" and the question of privacy

In connection with the new possibilities of applications on Facebook (new Open Graph and activities and put in some of its Zynga games) appears the term "oversharing" - captures the essence. We share that more and more to so much that is too much. While up until last year was to be shared on Facebook to do something, a new concept just simply surf the web. Just visit Yahoo News, and while you read. Everything you read, in real time appears on your Facebook. Directly to Yahoo Moreover, you can see what they have read (and maybe even just reading) your friends - Yahoo will show something like this automatically, you do not need to add any friends.

For Facebook and other companies is a record of your activities important for your friends is debatable. In particular, if in this way on his Facebook "will join" more websites (applications) and you'll be any more intensive use. To actually create a flood of entries on Facebook (in the Timeline and Ticker) and your friends will eventually just annoying. Facebook it addresses the fact that records do not go directly into your timeline as individual statuses (contributions) - instead of their own position and combine into a single record. "Oversharing" is indeed so, although in many cases will take place, but the influence of your friends will be considerably smaller than it appears at first glance.

Few of those who can activate the automatic unconscious sharing, but it solves, if you can have an impact on privacy. The answer is simple, of course it can. I've suggested for instance the example of a young girl who suddenly begins to read articles about abortion when it is considered something that now does not want to deal with his or her parents or the originator of the problem. Let alone communicate it to all my friends. The problem is that when filling the Timeline articles in question it will be too late.

Automatic sharing what you do on the Web, of course, will have long term consequences affecting privacy - Facebook and many other companies you get a huge stock of information.While previously only knew of Facebook articles and pages that you liked (intentionally and knowingly clicked on like now) will know all about your habits on sites that allow this functionality. For each article read, watch the video, listened to the song, seen or purchased goods. And since Facebook to get this information to anyone. Without illusion, Facebook does not protect user data and protect never will be. If you sell it, sooner or later appears more and more security flaws that make this data to unauthorized eyes.

Facebook, by the way, the data about your behavior on the sites is a long time. Since he has been there Like / like element, collects detailed information about what web addresses you visit.Once on them Like / like, your visit is stored in the database Facebook. The only thing still missing is the understanding of what actually constitutes the visit. With the change to a specific activity like this will already know Facebook, dates of visits and the use of foreign sites it will remain.

Why do these sites do?

They do it because it gives them additional content distribution. Like / Do is an extremely beneficial addition to most websites - can get more visibility by someone, "something" on his Facebook shares and it shall deliver his friends. Today it is common for traffic from social networks are more than 30% of arrivals to the web. A new timeline with activities offers further strengthen this mechanism.

Moreover, Facebook Open Graph and wants to expand its capabilities even more - you now can with its help the company reach your friends, find out what you have in common, adjust accordingly offer to use historical data to determine what exactly would you be interested. And the more data will be in the Open Graph databases are available, the better it will be possible for them to get needed information. And with Facebook that will be easier, it will be the date of Facebook who stores, processes, allowing them to perform the queries. A simple, efficient and inexpensive manner.

Which sites / services currently support the news recently?

·         Travel - Gogobot, Airbnb, TripAdvisor, Wipolo, Where I've Been

·         Food - Foodspotting, Cookpad, Snooth (wine), Urbanspoon, Yummly, Foodily

·         Shopping and Fashion - Pose, Pinterest, Polyvore, Oodle, Fab.com, eBay, Giftrocket, Payvment, Livingsocial

·         Health - MapMyRun, Runkeeper

·         Entertainment - Rotten Tomatoes, Dailymotion, Cinemur, Metacafe, Ford (game), Wooga (Bubble Island, Diamond Dash), OMGPOP (Draw My Thing), Zynga (Words with Friends, Castleville)

·         Charity - Causes, Fundrazr, Artez.com

·         Other - BranchOut, Monster, Color, Courserank, Grockit, Foursquare, Goodreads, Kobo, StubHub, Ticketmaster, Ticketfly, ScoreBig, Appsfire, Artfinder, AutoTrader

What you share about the new Facebook should remember

New access to your Timeline (Facebook profile) requires a single initial approval "applications" and it's specific behavior depends on the application. How much will it share and whether it will be possible to share control, things are not Facebook.

Everything will be shared by applications, it will be visible to everyone and will appear in the list of messages / posts (in some cases), ticker, and Timeline in the "transparent" form. It can affect just back and see that all your friends. If you want to affect visibility, the best you succeed through friend lists (Lists), and visibility settings for specific lists only, preferably when a certain application, approve access.

    

Automatic sharing of this kind do not use it, it's something that is needed in advance and consciously allow. If at a later time you want to get rid of it can be difficult mainly because the removal of applications on Facebook are drowned deep in the menu. And on a particular site may not be easy to get to set the properties, let alone to remove the link.

Anything you've already been shared, Facebook knows and never removed. Although it can from its Timeline "delete", Facebook has already received the data and delete it certainly will not. Only cease to be visible.

Facebook wanted to give out free Phone: Buffy

A year and a half history of Facebook Phone (formerly known as Slayer) gets clearer outlines. Facebook had plans for its development and production to give up, so the "Buffy" would eventually produce the HTC and the market could come in April next year. Not free, but will guarantee even greater invasion of your privacy.

The foreign media this week raises a number of new rumors about Facebook Phone and how they relate to the history of this device, as expected on the market. Business Insider on Facebook Wanted To Give Away The Facebook Phone For Free writes about the original plans Facebook. Facebook Phone originally was to be free to design and produce and have it on their own with Facebook. Users would give him free without having to sign any contract and business model to be advertising. The BI Facebook but ultimately the cost came to 700 USD per unit and the lack of resources for something like the original plans thwarted. Plans for the phone without any contract finally hit the reluctance of operators.

According to ‘AllThingsD’ Facebook Phone will see in April next year (The Facebook Phone: It's Finally Real and Its Name Is Buffy ) and the manufacturer HTC - the phone uses the codename Buffy (the model, the Representative of the television series about vampire slayer and other vermin). The basis of the modified Android with Facebook integrated into all services. Press Room Facebook to the existence of a Facebook Phone still rather vaguely expressed:

Our mobile strategy is simple: We think every mobile device even better if it is social deeply. We're working across the Entire mobile industry, with Operators, Hardware Manufacturers, OS providers, application developers and bring this powerful social experiences that more people around the world.

The idea of their own mobile devices since Facebook is not nearly so crazy as it might seem. About 800 million users there are 350 million mobile and must add that these are active users. Facebook applications are among the most downloaded and used on all mobile platforms, and as much effort to integrate this application with a mobile operating system is obvious. In addition, Facebook might feel threatened by integrating Twitter into iOS5, though not yet say whether this activity Apple had any great effect.

Own mobile phone with a much broader integration of Facebook into the operating system, for Facebook, however, was mainly an opportunity to expand even more "real time" sharing - that is what he said at the last F8. New Facebook Timeline (still not included for legal problems with the name) and extension Open Graph options to automatically receive a share in the mobile phone a new dimension. If these latest activities by contacting the interested Facebook users know about their fully all (and preferably also automatically shared and processed), receives a Facebook Phone attempt a new dimension.

If Facebook uses a classic tactic is to launch something very controversial in terms of privacy, we can expect from Facebook Phone another invasion of privacy. Each your step can be monitored using GPS, and Facebook will safely know whenever you find a Facebook near the Place (Places). Likewise, be aware of every Web site you visit a Web browser on a mobile phone. Gets even more detailed access to your contacts and also how often and what you are writing an e-mail on your mobile phone. 

For e-mail but it does not stop there, of course, integration with mobile phone will also have access to SMS users, including the possibility of further extending the functionality of Messages on Facebook - will finally be integrated into Facebook and SMS in many cases even SMS bypass - why send SMS to someone who Facebook has a phone, when it will be possible to create the same thing about what Apple is trying to Messages. Mobile phones are also more and more changes in the electronic wallet and payment tool and offer the possibility of further integration with Facebook Credits.

Phone Facebook should offer long-awaited platform for new applications on Facebook, based on HTML 5, the possibility of obtaining control of the other possible platform for applications on the mobile phone can be on Facebook, finally, one of the very interesting possibilities. Marketplace of applications is ultimately one of the key elements of Apple's success - including the clear possibility of another source of income. As the proportion of sales for applications, such as payments associated with their issues and use.

What will Facebook look like Phone? Sources close to the project talks about the interface to Facebook Facebook Phone will look very close to that already can be seen on Apple iOS - on the iPhone and the iPad. HTC was one long innovators in mobile phones, even a rocket of success in recent years has recently been faced with problems. For next year itself speaks about the HTC plans to bring the phone with Facebook integration and a certain "experience" can be found at the end in the form of HTC ChaCha and Salsa. 

Source Facebook Phone is also interesting and dates back about a year and a half back. According to AllThingsD ( The Facebook Phone: The "Slayer" That Was not ) allocated to Facebook 'Facebook Phone' a separate team, which placed outside the company and access to the premises was restricted to people involved in the project. Finally, but just happen to one of the issues of confidentiality and separation from normality and style of the company would raise tensions and animosity. The original codename for this project was "Social Layer" and after some time has been shortened to the "Slayer" - and hence the codename for the latest. "Buffy" is not as "violent" and not give rise to negative emotions.

 

seo

Google Introduced the Plus Company Profile Pages

When Google introduced its + company profile, it started to fill out the huge needs of its users who wanted to write on its pages for their organizations. This let us see then how pages started to sprout like mushrooms; the growth reminded us of mushroom-filled fields after a shower. Now, the question is: who is there to collect them?


Such an exodus of the Internet, at least one, have long experienced. Hardly Google+ said residents and made available for the function of creating company profiles, or sites to which they can present organization, jumped on it just in the CR hundreds of presenters to expand its corporate presence into this social network. I admit I am too. Now undoubtedly it is another long line of those who will speak about G+ as a necessity for any company and have a page here declared the trend of all trends (that facebook already did a little dry). What this will be the question.


The fact is that Google+ corporate sites feature quite noticeably missing. While Facebook is the practice of presentation of companies, organizations, and even necessary to political entities in the form specified profile people probably already outdated and minority issues, the G+ is until now was the only - and very uncomfortable - possible. This bill does not distinguish between companies and users of the substance of things that Google+ & Twitter derives originally from. From this perspective it is clearly filling the pages of the introduction of demand.
On the other hand, however, I believe that the stampede of companies towards Google+ and massive launch sites are at least not yet fulfilled the expectations of their creators. Google+ is a system that has used mainly technical enthusiasts, fans and geeks than "ordinary people". It is a place for "early adopter" and extending somewhat complicated by the fact that for the average user is complicated and time consuming to stay more than one social network at the same time.


The advent of sites on the G+ can be an argument to come here also they were "ordinary people", or can support their way here. On the other hand, in the short term, I think that is the creation of presentation here is new territory to stand rather than finding effective ways to the customer, because he simply lacks. It is of course questionable whether companies and organizations (You can Share and +1 this example of a G+ page:  "HR Management System"), which succumbed to the mania sites, over time, established that it is costly / unnecessary / difficult is to maintain and as a result of them not make their virtual zombies. Time will tell.

Nokia Would like to Discard WP7 Phones

For several weeks, the experts on this and other servers compete in the condemned are still the largest mobile phone manufacturer in the world for a series of bad management decisions. Nokia do not use personally, but I would like to defend it here.


What is Written to the dear audience, I suppose, well known, bet on Nokia Windows Phone 7 from Microsoft. Yes, the system that nobody uses, wants, no interest, it is not an application is user unfriendly and "tile" GUI seems at least as a blunder.Unfortunately, the Finnish manufacturer has no WP 7 phone imagined and has to happen sometime in late October 2011. So far, only spewing except "friggin 'phone devices with Symbian incarnations technically backward, which had technically fall behind - after all, also because of their poor managerial decisions. The idea that Nokia, as though still huge, but declining mobile phone manufacturer shall "supertelefony" with WP7, which nobody wants, in this light may seem far-fetched - and so many experts and fraudulent "analysts" foreshadow the end of the Finnish mobile dream, even the markets no longer believe ...But I do not think so. WP7 is indeed an exotic operating system, but its exoticism is great work that has few users and it is in many ways misunderstood. His basic philosophy of control is not understood by current users of Symbian, Android or iOS, because it is not copied, but it is new. Distribution system to the application it is, however, much closer to Apple's philosophy than anything else and is in stark contrast with the tradition of Microsoft. All this makes him a kind hybrid. WP7 Ale is also very sophisticated mobile operating system, with a huge tradition and foundations in previous versions of Windows Mobile. The manufacturer has vast experience in this area, and Nokia has again - as one of the commentators correctly pointed out - a great tradition of sophisticated engineered products that are not sexy, but they work.

The combination of both is unpredictable. It can equally uninteresting vyplodit product with lots of features, but without a soul, a brilliant synergistic blockbuster, which gives the cold Finnish hardware to warm the soul, and do so in a form that is immediately acceptable to both individuals and corporate customers. Depending on how Nokia giving the time, and skepticism by critics begin to increasingly think that is more likely the latter. In any case, I would still discard Nokia shares.
                                                                                                                             

Google Does Not Pay Taxes?

The IRS, then the U.S. - and the comparison of our armed - version of the Tax Office, is perhaps currently investigating. The thing is that the user may not be interested, but we would be interested because of its  significant implications.



How it looks - or, as the server of Businessweek believes U.S. IRS currently audits management tax optimization and this audit is more than a mere formality or routine. Wonder? I do not.   Google, like many other technology companies in the U.S. (such as Apple's beloved!), offshore portion of their revenues abroad to avoid having to pay for them quite a high corporate tax in the U.S. And although using a fairly complicated system optimization as well as those of income (for example, nicely named "Dutch sandwich" and the taxes paid abroad are significantly smaller than the ones at home, definitely not a bed of roses. Money abroad can not move into U.S., which means that they can not freely dispose of, or is to invest at home, and does not give shareholders the dividend. While they are on the whole, but in the trap. And now it also seems that the Obama administration (which would be one of the said money got love) went into a slight offensive, whose first step is that the tax optimization shines so, to speak.


What in the worst case might mean for Google and get great unexpected expenses and possibly criminal prosecution is, I believe, from the perspective of the U.S. government actually test and the threat of one. If you end up being able to Google "milked" can look forward to something similar to another company. If you fail, you may search titan is likely to start preparing for the foreseeable future for the next round. Perhaps more intense.

The event may have implications for users and potentially to us. Not in the capitalization of Google, but in a number of accompanying phenomena associated with it. As much as Google and others willing to invest abroad? To develop the technology? What price will you charge for advertising and paid services? How will the technical support? Google, Apple and many others to end their tax Eldorado undoubtedly deserves, but the question is, how can they look at the impact of end users for services and products often depends more than he at first accepted.