March 30, 2011

An Evening with Imran Khan

I have attend in an Event by Nokia and spend an wonderful evening with the legend Imran Khan at ITC Kolkata.



See What Imran said about the India-Pak World-cup Semifinal 2011.

SEO Spam: The inside story of abused Arts

Kung fu Panda

SEO Spam: The Abused Arts

In addition to Search Engine Optimization (SEO) practices, Websites bring undeniable benefits on their own. Still, there's also an analogy to SEO, and it is ‘SEO Spam’. This is what every good website author try to avoid, since search engines punish such practices (often severely). So, what are the parameters for SEO spamming and what can be expected from using it?

Many definitions on this issue are out there that deal with increasing of site positions through artificial means. With this statement I cannot fully identify, because in that case it would itself be unfair SEO techniques a lot in common. I'm offering you another idea:  SEO can help a good site, rewarding content, quality product. In a nutshell, what is beneficial for users is not so for a site that meets these characteristics. Unethical techniques intended to get websites in search results upwards, we call SEO spam.
The basic yardstick by which search engines rank pages is on-page and off-page factors. Objective site analysis identifies the page text, reliability calculated by the number of inbound links and their importance. It is, simply put, their main weapons. It is clear that it must be against those who are trying to blunt the defense.

Death penalty
Kung fu Panda, Spam DogIn fact, SEO is just a type of spamming and only for what it is labeled by a search engine. If the site gets the unpleasant label, it's like life imprisonment and even death as punishment. Your site will be penalized, the results will fall hundreds of points down, at worst, completely disappear without a trace. And trust me, unless your site in search engines, if not even exist. It's like a company's reputation damaged, damaged reputation is like a criminal record and a blot that will get rid of it with difficulty. It will cost a lot of money, time and effort, and nowhere is it written that you will ever succeed. It is possible that the only solution will be completely a new domain. Is it worth it?

Unfair Practices
As I said, what spam is and what is not, that is always determined in different parameters by different search engines themselves. Therefore, a question to the list of prohibited practices is best to contact the right Guidelines and Best Practices which search engines recommends not to use:
  • Hidden text and links
  • Cloaking
  • ineffective and too often repeated words
  • Doorway pages
  • Secret redirections
  • Link farms
  • duplicate content
  • commentary spam
  • Automated programs registering sites to search engines and directories.
A platitude says that the aim of search engines is to offer the best possible results. It follows directly that search engines do not like irrelevant results, namely:
  • sites consisting primarily for search engines
  • sites with high quantity and low quality content
  • Automatically generated pages. 

Hidden text and links

The same background color and text, tiny unreadable text and links Unsalted from the surrounding text is the most common ways to fool the search engines. The revelation of this strategy is sufficient to open the source code and the problem is worldwide. In few cases of SEO practices, it is not spam to hide text by CSS, which is used for navigation (skip navigation, jump to the content, etc.); of course, if the CSS is intentionally used for hiding text to fool the search engines, this technique is also punishable. Search engines try to track this tactic, while not automatically detect, but its art of making a discovery is really primitive. See your competitors with open eye and keep quiet as the grave.


The Czech term 'cloaking' can be loosely translated as camouflage and concealment. Cloaking is a kind of SEO spamming by any other site and other real visitors (mostly to use server side scripting). This page is intended to artificially design for search engine robots. Despite the quality of the text, the changes in content do not make sense for humans. Over-use of the keywords in various forms and various connections a visitor usually looks for. After clicking on such a result, visitors usually get something completely different from what they originally expected.

It should be noted that this method is also relatively easy to detect. On a bag of coarse rough patch, experts say that the search engines check websites in such a way that does not identify the robot as a robot, but as a user. Then just two versions to compare and index labels; SEO spam is already rid. Do not risk permanent exclusion.

Irrelevant and too often repeated words
The selected keywords are added to content in various shapes and in conjunction with a variety of phrases to increase the keyword density and improve your position in search results. Such passages are completely meaningless to real visitors, so they are often treated as with hiding text..

Doorway pages

Doorway page (or gateway) is a site whose sole purpose is to secure high placement on search engines with a few key words and phrases that are repeated in various forms in abundance on a website. These landing pages usually have a link or the visitor is automatically redirected to the target site. Search Engines waged with this type of SEO spam futile struggle. Of course, these kinds of pages exclude indexing, but since they are usually located on another domain, it will not solve anything and mills grind on.

Secret redirections
The user, after arriving at the "friendly" pages using Javascript redirected to other sites, which the robot does not recognize itself as Javascipt indexing. This tactic is mostly used by sites with illegal content - pornography, online casino, etc. Redirecting generally should be used only if you have transferred the contents to another domain or address. In this case it is best to use server-side solution 301 Moved Permanently, if possible, a meta refresh tag. In this case, set the time to divert at least 10 seconds. If you set too short time, the page will present content that search engines can index; your site may be considered as a doorway and the penalty is likely in place.

Link farms

Link Farm (reference farm) is a special Web site with a large number of pages (in thousands, but feel free to millions) which play reciprocally. That site is then due to the large number of inbound links ranks high and appears high in search results. Typically used for several purposes:
  • Farm refers to a different site, which has increased the number of inbound links and thus page-rank.
  • With secret redirects the visitor is moved to another site and it increases the number of visitors.
  • The farm is involved in many other sites that refer to each other and increase your page-rank.
  • Links from these farms are sold.
The problem is that such a link farm may not be obvious at first sight and connected pages are badly punished. Firstly, search engines did not penalize my site for that leads me to a link from another site (it could be easily abused), and secondly, they should not penalize my site for the link leads me to another site, which is such involved in link farms. This refutes the idea of ​​the nature of hyper-text, a typical user can refer to an web-page without having a clue to what the pages are involved. Website link farms can be presented as a cautionary tale or a link to his site to add anyone else (in comments and forums). The problem is that search engines take each link as a positive reference for the link and cannot tell where the plus point gets wrong. Anyway, the case of exclusion of all sites that is involved in link farms is recorded and I recommend anything that smacks of something illegal.

Duplicate Content

Duplication of content is not like spamming classical technique. The author may be rather stupid in this case. You should be aware of the URLs that did not present the same content somehow. Remember that the search engines take following types of addresses as four different sites and you should consistently use only one method chosen:

The error is often caused by the presence of 'session id' in the URL or inadequate treatment of cases of duplicate pages in dynamic pages. A typical example is the pagination of various lists, which is identical to the home page; the first link points to both types, resulting in the unnecessary loss of some links.

Search engines do not penalize duplicate content directly, but indirectly warns you. The search results included only one page with the highest number of inbound links and links leading to unnecessary duplication and missing.

The comment spam

I'm sure you know. In various forums and discussions, comments are added with links for a single purpose - to increase the number of inbound links. With this problem, search engines can fight hard, does not recognize the connection link to the topic. All the popular search engines as a defense, against this problem, introduce support for rel ="nofollow" about its usefulness, however, lead the discussion. Fighting windmills remains on the shoulders of the authors of damaged sites.

Automatic programs registering sites to search engines and catalogs

A similar problem is spam commentary. While search engines make this technique unfair, they can fight hard to find a link to your site because it may include anyone anywhere. Although generally it is not recommended to use automated programs to register sites in various catalogs, you can search hard on the other hand, you've just added a link to you.

How can be a penalty?

Hardly, while working with search engines you have to learn one more important rule. Be patient. Do not get panic with the first decrease or loss of hard-won position. Reasons why your site is not in the search results can be plenty.
  • Pages are too young and did not make the search engine still included to be indexed. The pages do not have outbound links, or very few links.
  • Pages do not meet basic requirements for optimizing (frames, flash, javascript, closed to the menu).
  • The search is ongoing dance, exchange of databases, updating of backlinks, sites are located in a sandbox - more or less short-term issue, just wait.
  • Another types of penalties.

It's good to watch your site more full-text. Losing the original position in one search engine may indicate only local variations. If your site has disappeared from multiple search engines, the probability of error on your side is greater. Anyway, it cannot be generalized. I try only to suggest that each search engine has its own database and penalties does not automatically mean to the other, although it is likely that this will soon happen. Cheating is not just the president as they say, truth always wins!
   Search engines may penalize only one aspect of the index or exclude your entire domain or a Web site "only" to knock down the results. Penalties may be for a limited time and for a lifetime as well. The penalty policy of search engines cannot be seen, but most often the case when we meet with the penalty that is excluded from the database of the entire domain for a long time.

Do Search Engines pay attention to SEO spam?

Some search engines are trying to minimize and detection of fraudulent techniques of SEO spamming using special robots. This automated method is often not completely free of errors and some things it can escape. Therefore, almost every search engine has its own internal teams of people who have the task to find SEO Spam and punish. Of course, they cannot check every single page. So if you find a site that tries to improve its position by illegal techniques and without fear, report it, especially if you think your site have lost position due to the one that reached with the unfair conduct. Report at:
... and more Search Engines.

Final wisdom

Even if it's already very old-fashioned and boring, it is still necessary to remind and repeat: Design site with regard to humans, search engines will understand and adapt to it. In the first place must be content, add a pinch of pure SEO practices, success will come to you.         
Just DON’T SPAM, please.

March 23, 2011

Search Engine Optimization Services - The Pros and Cons

In the online age, numbers of websites are jumping into the fray every day to grab a hefty chunk of e-commerce. Unfortunately, many of them fail to reach their goals. Proper business planning is a key to excel in entrepreneurship. Research work is an integral component to launch any successful venture. It includes identifying target groups and laying out solid strategy to maximize their reach. Succeeding in online commerce is no exception. In the matter of attracting more and more webpage visitors, 'SEO' (Search engine optimization) plays a vital role in the site's rank popularity in top search engines like Google and Bing. Here lies the importance of Search Engine Optimization consultants who can apply Midas touch to the sites to pole-vault their web page ranking.

You should keep in mind about availing the service of SEO experts' right from the conceptualizing of your web presence. If you bear this initial investment then the future will firmly establish your online identity and business promotion. Expert SEO consultants can add 'wow' effect to the site's optimization soon after its birth. However, it cannot be denied that there are many of them who make tall claims about mastery in this field. But their wayward performance underlines their poor industry knowledge. If suitable graphics and proper information constitute the base of a new website, after that, web-page rank optimizing service enables it to get noticed in the crowd of other sites.

Seo Services Kolkata

To grab the limelight right from the beginning, there are certain basic but vital steps to be followed in website optimization. If all the on-page SEO elements can be inserted into the web page within few months of its going online, then it proves to be highly effective as it is cached with optimization friendly components like title, description, Meta data, Google analytics codes etc. If this simple step can be successfully done even before prominent search engines like Google and Bing crawl it, then it will prove to be highly effective strategy for website promotion.

Studying competitor websites and researching on strong keywords lay the base of on-page optimization phase. For new sites, it is recommended to make a list of several keywords and zoom on 6-8 of them. Moreover, using long-tail keywords show better results. Apart from inserting the Meta details, Site Map generation and management should also be kept in mind to attract strong online traffic. After completion of the on-page works, the optimization consultants generally wait for maximum one month for the online pages to be crawled by Google. As soon as the crawling occurs for the first time, the off-page phase commences. Apart from article and Blog management, pay-per-click (PPC) advertisements form important ingredients of this stage. In the broader sense, PPC campaign is part of Search Engine Marketing (SEM).

SEM consultants ensure to generate revenues for the websites through planned campaigns like Google AdSense. We can briefly say that the fruits of Search Engine Optimization can be relished even after the work ends. On the other hand, revenue generation through clicks ceases its function once PPC campaign is closed down. So, both the on-page and off-page works play important roles in popularizing any website.

March 18, 2011

Twitter started fighting with unofficial clients

Around Twitter is happening a lot lately. Recently, they were quite surprised by the users of informal client applications, operators Twitter is temporarily cut off. It seems that Twitter now has declared war on third-party applications, which in many popular applications, users probably will not like it. 

At first glance this might seem quite strange and incomprehensible - Twitter has stopped like a third-party applications, recently some of them even cut off time. Twitter is a popular microblogging service, which has enjoyed massive popularity thanks to the fact that independent developers have prepared numerous applications for different platforms and different functions. Client chose everyone, whether they wanted to use a desktop client or mobile phones for all sorts of applications. Application of several thousand, some have become very popular, others fit into oblivion, and should be used only their authors.

Those who used the company's clients UberMedia , recently waited to see unpleasant surprises . They were unable to retrieve or send one tweet, were cut off from the world. Twitter does have its official application for those who want to use a Web version or a mobile version, but unofficial clients were widespread due to its diversity. It is clear that not everyone conforms to a user interface and the same function.
UberSocial company responded quickly to the cutoff, renamed its clients and adapt to the requirements of Twitter. Outage lasted several hours and nothing really terrible happened. Twitter says among other things mattered, that the names of clients found the word "Twitter", which is understandable. Even Facebook is, after all this trying to protect their trademark.

Do not use un-official applications

Now Twitter harder and said that he does not want other developers programmed a new client application. Twitter users should use only official said products of Twitter, that's a major and unprecedented statement. People from Twitter started to say that about 90% of users as their tweets writes from official applications, whether web, mobile or for different clients for different operating systems and mobile platforms. The fact that they are also popular unofficial application shows that not everyone is with what has made ​​him happy Twitter.
Analytical Society Sysomos tries to show that it is not so, that would be the official Twitter product used nine out of ten users. Researchers took to fly about 25 million tweets with dated 11 March and watched where they were sent tweets. Yes, you can argue that not all tweets sent that day and that are not reflected by those who just read the tweets. Yes, this is obviously true, but for the purpose of this metric is sufficient. Sysomos showed that as much as 42% of tweets from unofficial applications. So no 10%, but more than four times as much. That's a decent difference, despite the fact that even those "official" 10% is certainly not a negligible market share.

Now the applications that have been cut off months ago, happen to be very popular. And it was even more pronounced in the summer in TweetDeck for example, was at 19.9% ​​now, according to analysis of just over 5%. But it is clear that the proportion of third-party applications is definitely not so small and insignificant, as claimed by Twitter itself. What bothers Twitter? Of course he wants to have his flock under control, perhaps the path for going a little stronger monetization. She wants to ensure that the most tweet studied in its environment so that users not run away, where the money from the ads make any right of the foreign application.

Interestingly, more tweetují just those who use unofficial applications. But we can hardly say that the cutoff occurs outflow of active users, it would be a little far-fetched. And a third-party applications often offer something extra, analytical tools, shortening links or inserting media. We therefore look forward to such interest of users, offer something extra. Twitter would be probably a lot of work if they wanted to make up for this loss, various functions in addition to unofficial clients really enough. And it is not the function itself, but of course, decide the user interface, the user has a different view on how it should look like your ideal client.

The hunt for developers

So developers are out of luck, this is also true for people who come to the huge range of options to work with Twitter. Authors Twitter might forget that the developers may owe a bit of its success, since it is precisely this diversity of perspective Twiteru much help.
Twitter recorded two years ago more than half the tweets of unofficial applications, the drivers for the last time gaining a larger proportion, though not such as would you like Twitter.
History shows that formal applications for different platforms soon completely missing and developers to fill the hole in the market in those cases where users could not even choose a formal application. That is where people should kiss the Twitter developers hands and praise them for it, that Twitter also made available to those who would be at him from its establishments via the official application had no chance.

What's next

What next? The ratio of unofficial applications will decrease. First, because with Twitter and trying to work their official versions. Then, because the developers have aborted the news.
Another reason may be various restrictions from Twitter to be similar to those weaned on popular TweetDeck time, UberTwitter and other products from the stable one. Now it may be a gradual reduction very likely alternatives. The State may also the fact that Twitter simply cut off all applications. This would be a radical solution, but very simple and unprecedented. We'll see.
Anyway, Twitter sucks a lot of its users. Still, there is a large percentage of users that have a web version of Twitter, an official application did not rely.

March 12, 2011

Googlers to Webmasters: Remove Poor Content Now.

Google's latest algorithm has come to be known as "updating farmer," but Google calls it as "Panda". Unlike many pandas are lazy and mostly just looking forward to eating leaves eucalyptus, this creation is feisty Google and bloodthirsty - demote sites it considers "low quality" left and right. But when you use an expression such as quality, a number of subjective factors come into play, it is difficult to know how to avoid being "low quality" because Google does not tell us in detail what that means. While industry analysts and experts have reviewed the results, but they found few things you can do for your post-Panda "site more successful.

The first thing webmasters must remember is that sites of low quality will affect all sites on a domain. Although it is difficult to say exactly what that means, here are a few things to avoid:

avijit roy
  • Duplicate the contents of the pages from another site.

  • Content that has many errors in spelling or grammar.

  • Pages which have been particularly poor record in terms of analytics. You should check your bounce rate, time on the page, etc., to determine which pages are of poor performance.

  • Content that has a content relationship between advertising that is heavy on the ads.

  • When you find bad content is the best option for renewal - creating more value, nail, and keep all of your content. If it is not possible, or at least not reasonable, then, Google has said that the contents either destroyed or sent to another domain. This advice comes from none other than Michael Wyszomierski, project manager at Google, and former strategist of Search quality.

    Google uses mathematics to total an already difficult to understand the concept (quality) and it is difficult to say exactly what "markers" they seek. However, focusing on original content, based on the value is clear - although it is far from perfect at this early stage.

    March 4, 2011

    Animus: The inner self (not the external persona) that is in touch with the unconscious "You"

    There is something very magical experience of "love". Psychologically, their function is the feeling (water element) that is activated when two lovers first met. Emotions and the explosion of sparks that ignite a passion and incomparable happiness. When you're with this person who is "in heaven", so to speak. And when you're away from them, they are longing for the next meeting and is a poignant anguish replacing ordinary consciousness. Like the song says, "From Suddenly life has new meaning for me", and are made in the realm of the gods (archetypes). In our Indian culture, our movies give us many examples of this experience - as we all yearn for it.

    We call wrongly, that love, and many are looking for their other half, their "soul mate". We believe that this is what we complete, and that magic is what we feel we must take into consideration that we really value another person. As you'll see once you understand the nature of "Anima" and "Animus" is only the beginning of a meeting with our unconscious.

    Many times we fall in love and to be involved in a very fit, destructive, and Seoul, destroy relationships, but also shows us aspects of the shadow. To grow and be a whole person, we need to know what is really happening to us. When someone is "coming to us" (as the book market being called), one must ask, is it love or just a projection? Two people who do not know until that time has given them a chance to see who the other person really is - and that requires honesty and self-expression.

    There is no other way to see these parts of us, so it is inevitable that they will be evaluated. Drunkenness and the intensity of the clues that we are part of the projection. Ordinary people do not wake up in the immediate passion, that "love at first sight" wakes up.

    Now, over time, it is inevitable that these predictions are about to fall. I'm really so we'll see who the other person really is, and refers to a real person instead of a god or goddess (the symbiotic extension of themselves). When a relationship reaches this stage unknown, many people are dependent on a high start to look around outside of marriage or primary partnership, if they have a level of maturity is still Puer Aeternus puella or stage of consciousness. This is the archetype of Peter Pan, the eternal young child, if we want to be a mirror on the other hand, people in our lives. Many of the reports at this stage, the alchemical and start over with someone else. Some people marry the person you feel love, and disappointed when they discover that they are married to a person who is not what they thought.

    Moreover, if both parties are committed to their relationship, growth and consciousness, when it is expected to dissipate, is an opportunity comes for two people. Now you can discover and embrace their missing halves. This is not an easy task because you have to work and often involves a painful encounter with oneself. In his book Mysterium Coniunctionis, Jung said that the experience of self is always a defeat for the ego, but the death of the ego (the self as you know) may be reborn in its own completion projections are returned.

    The return value of our projections is that now we can see and accept our partners for who they are - not what they wanted, not what we want to become not so we can give but what they are. The love that can now be developed between the two partners is deeper because it is real. True love, unlike the projection, the willingness to see and support another person to be its own independent identity. This is what they try to unravel the parents of dream-mirror of ourselves, we are always always looking to be filled by another person, we will not allow their own autonomy.

    Runa as "partnership", which describes two separate beings and all - is equal to the true meaning of the word - can help everyone to feel their own union with the divine rather than go through projective identification with your partner. As love between them grows and spreads throughout the cosmos, this kind of love given to each member of her freedom - the greatest gift of all. As the duo Barbra Streisand and 'Celine Dion' professed love is the gift you give.

    March 2, 2011

    Valentine Speaks..

    Let me introduce myself. I am Valentine. I lived in Rome during the third century. It was a long, long time ago! At that time, Rome was ruled by an emperor named Claudius. I did not like Emperor Claudius, and I was not alone! Many people shared my feelings.

    Claudio wanted a large army. He expects a man to join voluntarily. Many men just do not want to fight in wars. They do not want to leave their wives and families. As you can imagine, not many men signed. This made Claudius furious. So what happened? It was a crazy idea. He thought that if men are married, they do not mind the army. So Claudius decided not most marriages. Young people thought his new law was cruel. I thought it was absurd! I really do not support this law!

    Did I mention that I was a priest? One of my favorite activities is to marry couples. Even after Emperor Claudius passed his law, which continued to perform marriages in the scene - in secret, of course. It was very exciting. Imagine a small candlelit room with only the bride and groom and myself. We whisper the words of the ceremony, only to hear the footsteps of the soldiers.

    One night we heard it. It was scary! Luckily the couple was married I escaped in time. I was caught. (Not exactly light on my feet as I used to be, I think.) I was thrown in jail and told that my punishment was death.

    I tried to stay cheerful. And you know what? wonderful things happened. Many young people came to visit me in prison. They threw flowers and notes up to my window. They wanted to know who believed in love.

    One of these was the young daughter of a jailer. Her father allowed her to visit me in the cell. Sometimes we sit and talk for hours. It helped me keep my spirit up. He felt that I did the emperor and the right not to go on the secret marriages. The day I die, I left my friend a little note to thank him for his friendship and loyalty. I signed, "Love your Valentine."

    I believe that note started to change the habit of love for Valentine's Day messages. It 'was written the day he died, 14 February 269 AD Now, every year on this day people will remember. But, above all, think of love and friendship. And when they think of Emperor Claudius, who remember how he tried to stop the love, and laugh - because they know that love can not be beaten!
                                                                                                     St. Valentine.

    There is no single Valentine. Three martyrs have their party celebreated that day. Saints preserve us reports that eight complete bodies and heads are given the veneration of Saint Valentine in the Roman Church.

    The association of Valentine's Day with the fans as a substitute for the belief of medieval Christian and pagan Lupercalia that birds choose their mates on this day.

    In 496 AD, Pope Gelasius named February 14 in honor of St. Valentine as the patron saint of lovers. In 1969 Pope Paul VI fell in the calendar of the Church. But, florists, card shops, lingerie stores, etc. love to celebrate this day.

    February sleeting.
    February ices.
    St. Valentine teaches.
    That His love suffices.